Sunday, September 12, 2010

Edward Bernays

The reason I mention Bernays here is make you aware of the type of forces working on us. Bernays' is just an early prototype of the study and manipulation of the masses which has now come a lot farther with the the sciences of psychology, anthropology, and sociology.
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Bernays considered himself the Godfather of modern public relations, was Sigmond Freuds nephew, born in Vienna , and graduated Cornell University USA.
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Early in his career got his start promoting World War I , womens smoking, the over throw of Gutemala.
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Bernays called this scientific technique of opinion-molding the 'engineering of consent'.
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Bernays was one of the first to attempt to manipulate public opinion using the subconscious.
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Bernays said "If we understand the mechanism and motives of the group mind, is it not possible to control and regiment the masses according to our will without their knowing about it? The recent practice of propaganda has proved that it is possible, at least up to a certain point and within certain limits.
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Bernays wrote a book in 1923 aptly named Propaganda that lays out his ideas. I have this book myself but haven’t had time to read it yet.
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So be aware think critically develop the spiritual side of yourself as a defense to keep your autonomy and freedom of thought and choice.

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